Book Builder Studio — From Coloring Book Ideas to Publish-Ready

How Amazon KDP Print-on-Demand Actually Works

No inventory, no upfront printing. Here is what happens between someone clicking buy and a book arriving.

Book Builder Studio EditorialUpdated 2026-09-086 min read
Blank paperback mockup beside a rolled botanical full-cover print proof
Editorial demonstration

What you are responsible for

You are the publisher. That means the content, the rights to it, the metadata and the quality of the files are yours to get right.

Amazon handles printing, payment, shipping and returns, and pays you a royalty on each sale.

How royalties are calculated

For paperbacks, Amazon subtracts a printing cost that depends on page count, ink and trim size, then pays a percentage of the remainder.

This is why page count matters: a 120-page book costs more to print than a 40-page book, so it needs a higher list price to earn the same royalty.

Open the Publishing Center
Work through a beginner-friendly KDP checklist for a coloring book.

Frequently asked questions